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I create Hindi + English rap records that are conceptualised, written, recorded, engineered, and executive produced by yours only. I also design, market, and sell records myself. Basically, apart from instrumentation, all my records are 100% Vivin. This is intentional. I want my audience to get records that are as honest and creatively controlled by me.
I launched my rap career with the release of 1. Lofi Thoughts in April 2021.
About my records
A south Indian (Malayali) growing up in northern India (Chandigarh) goes through all kinds of experiences, both good and bad. I have experienced it all, from culture shock to lifestyle gaps, doubt to faith, hate to love, drugs to scripture, debt to prosperity etc. I capture these experiences in lyrical narratives that are carefully curated on captivating instrumentations by renowned international producers. All records have dual intent, entertain and exhort. That is, I intend to create auditory experiences while encouraging my audience to level up in their lives.
Apart from being a rapper and brand, I create content about things that impact my life as a human.
I talk about faith, life, culture, productivity, and solopreneurship.
The best way to experience is to visit the human website ▸